Our blog

As you will be aware, our newsletter feature has recently been unavailable. First of all, we would like to apologise for this inconvenience. The Fatsoma development team have been working tirelessly on improving the deliverability, and are now pleased to announce that the new-and-improved promotional tool has been relaunched with a number of additional features.

First and foremost, we have acquired a new, more effective mail server and thus the newsletters that you send out are much less likely to be marked as spam. This also enables you to set your own fatsoma mail address to send from, such as yourcompany@fatsomamail.com, again improving the opening rates of your promotions by making it instantly recognisable.

In addition to this, you are now able to set a reply-to address, allowing your customers to reply directly to your promotions. This can be any email address of your choice.

The primary benefit of the Fatsoma newsletter function is the ability to target your promotional campaigns on a number of criteria, such as per event, city, or even favourite drink, or any combination of criteria.

What’s more, all our existing customers will receive 1000 free credits. The pricing thereafter is as follows:

500 credits – £5 (1p per email)
2,000 credits – £10 (0.5p per email)
10,000 credits – £30 (0.3p per email)
30,000 credits – £60 (0.2p per email)
100,000 credits – £100 (0.1p per email)

Go to Fatsoma to login and check out the new features. Another update is due in less than two weeks so watch this space.