What this means for you

• Customers can easily buy for their friends then hand their tickets out. Because not everyone arrives together.
• Entry on the night runs smoother as you can check people off the list or scan each ticket.
• Fatsoma is now able to be fully integrated with other ticketing software such as the entry systems in operation at O2 Academies across the nation, a partnership which we have recently secured.

The only exception of course is when you list a ticket type that admits multiple people, such as a table or a booth ticket. This is made clear at the top of the paper list, the ticket itself and on the app when you scan the ticket.

What else is new?

We have also made a couple of improvements to our party feature. When your customers buy a ticket on Fatsoma, a party will be created and they’ll be taken directly to a party page similar to the screenshot above. Here they can print their tickets, add info about their party, and instantly invite their friends to your event via Facebook and Fatsoma.

More improvements coming soon

In the last month we’ve relocated to new, bigger offices in Manchester’s Northern Quarter and employed 6 new sales reps and programmers. Our development team is now 8-strong, more than any other similarly sized ticketing company in the UK, which means we will be able to roll out effective new features faster than ever before. From mobile ticketing and mobile entry systems to facebook integrations and an updated promotions platform, many more improvements will be coming soon, so watch this space!

1. ‘The event is cancelled. Can I have a refund?’

It is the responsibility of the promoter to inform you of any cancellation directly. In the event of a cancellation, please contact us here at Fatsoma no later than 2 days after the event was due to take place on 08443588677 or support@fatsoma.com. All refunds are sanctioned by the promoter so we will need to confirm the cancellation with them before any refunds can be processed. Once this is confirmed, refunds take around 2-3 working days to arrive back in your account once refunds have been processed, minus booking fee as per our terms.

2. ‘I have purchased the wrong ticket. Can you refund me the original ticket so I can purchase the correct one?’

You will need to purchase the correct ticket before the original order can be refunded. Once purchased, please email support@fatsoma.com with the email address used for both the correct and incorrect tickets, along with the last 4 digits of the long card number so that we can locate your orders. We will then notify the promoter of this change and let you know as soon as the original order has been refunded. The booking fee is non-refundable as per our terms.

3. ‘I have purchased a ticket but not been sent a confirmation email. Where can I find my ticket?’

At the end of the order process, every customer has the option to print out tickets straight away. Failing this, say for example you do not have a printer, you can access your account from any device by logging in to www.fatsoma.com/tickets. Your tickets will also be instantly emailed to the email address your Fatsoma account is registered under.

4. ‘Could I change the name on the ticket?’

A wrong name on the ticket will not be a problem, as event staff on the door should check the ticket reference on there alongside their ticket list. They may also be using a scanner, in which case the barcode at the top of the ticket will be used. However, we do not have a universal policy for entry at any event on Fatsoma. Please check the event description, information listed on the ticket, or with the organisers of the event what their entry policies are before you leave and make sure that door instructions are followed as these are set by the promoter.

5. ‘People in our Party are arriving separately. What do we do with the ticket?’

You can print out individual copies of the ticket if arriving separately. Have the person/s arriving first with the ticket mention to the door staff that others are arriving later and they will be able to admit your party individually as each person gets to the venue.

6. ‘I am having trouble opening and downloading my ticket attachment’

You will need to open the pdf tickets with Adobe Reader. You can download the latest version for free from http://get.adobe.com/uk/reader/.

7. ‘I can no longer attend the event. Can I apply for a refund?’

Unfortunately, non-attendance at an event doesn’t qualify to be eligible for a refund. However, you may want to pass the ticket onto a friend if you can no longer attend for whatever reason.

8. ‘When on the buying page, I am receiving a ‘’3D Authentication error’’. What does this mean?’

3D Authentication is a security measure put in place by the card provider. We need to take 3D Authentication for all orders over £20. If you have not set this up or are having problems with it then please contact your bank as this is something that is not regulated by Fatsoma.

9. ‘I need more info on the event / Could I please speak to the promoters of the event?’

As Fatsoma is a self serve promotions platform, any event description is listed purely by the promoter. For more information on the event that that given, please contact the promoter directly. To find their contact info we recommend checking out their website, their official Facebook or Twitter pages or contacting the venue.

10. ‘I made a withdrawal a few days ago now from my rep account but haven’t received the money. When will this clear?’

All reps have the ability to withdraw their funds 3 days after the event has taken place. Make sure the sort code and account number are entered (note this is NOT the long number on the front of your card) and are correct. The money will be credited into that account within 2-3 working days depending on your bank.

If you have any further queries, please call the Fatsoma office Monday to Friday, 9am til 5.30pm (excluding public holidays) on 08443588677 or drop us an email to support@fatsoma.com and one of our helpful, friendly team will be able to assist you with your query.

As a promoter, now is the perfect time to make use of this feature and keep your buying customers as informed as possible when listing events on Fatsoma.

BRAND

Even us as a company, we have a brand and image to maintain and recognise the importance of it. Taking pride in our Manchester roots, we are harnessing a Manchester identity and have used something very close to Manchester’s heart for business and industry.

In listing the events for the first time on Fatsoma you will notice ‘Event Brand’. Having a brand is a key factor in creating a following between you and your customers and giving you a unique identity on Fatsoma.

Our new socials platform can allow people to create parties on Fatsoma and allow them to buy tickets for an event under a brand.

A fine example of nurturing the brand is Sub-Tracked Events, based in London. Director Ben Prince says that although the company is in its infancy, the brand they have created has grown substantially since November last year. They held a 3,000 capacity indoor festival at London’s Proud 2 in May and are hoping for much bigger things for the rest of the year.

‘Branding is one of the most crucial parts of running regular events. It’s what you will promote and identify your brand for people to follow and look out for, if and when your events become successful. Branding will give your events recognition, set yourself apart from the competition, give you an identity and give you an opportunity to build and gain fans. For me building a database of followers through brand promotion is one of the most important factors of running Sub-Tracked Events.’

IMPORTANCE

Since Fatsoma has begun, we have created strong partnerships with some of the biggest brands in the country. Rough Hill, with their Full Moon parties all over the country and Detonate building brands such as Hospitality and their own indoor Festival, are big brands that have grown and grown and have used Fatsoma to help them sell out their events. In creating a brand, not only are you showing that you look the part with the events that run, but you are showing your customers that you know your stuff, keeping them in touch and up to date. This will show them that you know your stuff, and in turn retain their loyalty.

New nightlife players, such as Party Freaks have steadily grown their brand in and around London and will no doubt be looking to expand to wider areas very soon.

By keeping your customers informed on the event description page, they will know exactly what to expect from arriving at the event, to being at the event and having the time of their lives!

EVENT CANCELLATION

Picture the scene. You turn up at a venue, all your friends expectant, driving rain lashing at your face. What better way to pass this disappointment than getting indoors to party the night away!…’What’s this note stuck on the door…CANCELLED?!’ Not a pleasant image and it may seem cliched but it’s true. Promoters who don’t inform their customers of any cancellation or venue changes can infuriate customers and lead to angry posts on Facebook group walls and bring the rep of your brand down. In unfortunate circumstances of an event cancellation, actively informing your customers will show that you care and will please them also. Upon request, Fatsoma will export the data for that event enabling you to contact your customers and inform them of the situation. Adding incentives to attend the next event can prove to be a saving grace in circumstances like these, whereby people who were due to attend, get a friend in for free. This in turn is extending the reach of your events and brand and people will care that you care.

So all in all, the importance of the ‘Brand’ is paramount to your reputation of the events that you run and keeping customers in the loop with the amount of content listed in event descriptions will lead to many happy party goers and much more revenue from return custom.

How will my customers use fatsoma to organise their friends?

How will the new fatsoma social platform benefit my business?

What do I have to do to make the most of the new fatsoma social platform?

What is a party and how is it different to an event?

How does this new platform affect the rep system?

What are fatsoma developing next?